As my husband has just self-published his first novel this seemed like a must read but I found myself quite disappointed. The book is quite short but, as Locke points out, he tells you what you need to know so length isn't really an issue. However, the book does build up Locke's strategy throughout the chapters about what doesn't work and how to plan and I was a little deflated when I reached the part that details his strategy.
There's no doubt that Locke has done remarkably well from his books but it's very clear from this that his books, his blogs, his Twitter feed etc are very much a business and approached with what I can only describe as an almost cynical approach. Some people will love his strategy and do very well from it but for others I suspect it would take much of the pleasure out of being a writer.